The disgruntled customer proceeded to register a defamatory domain name and built an entire blog about the house builder’s alleged poor quality and failure to resolve their issues. The blog contained named individuals, photographs, scans of letters and transcripts of telephone conversations.

The nature of the blog and the interest from other forums and sites created a artificially high ranking against the companies name and led was spiraling out of control.

Thanks to various legal angles, asserted pressure and search engine promotion this content is no longer visible and the damage along with the threat to the business has been contained.

Get in touch

If you require more information about your digital footprint, contact one of our team immediately for a confidential discussion OR alternatively you can organise to meet with us for a presentation of how we can help understand your digital footprint further.

Huxley Dunmire
St Mary’s House
London Road
Newbury
Berkshire
RG14 1LA

Telephone: 01635 40299
Email: info@crisis-management.co.uk

“Businessmen working in football often take a lot of negative comments from the notoriously fickle football fans in good spirit but when these comments cause effect on their main business interests and their families a line has to be drawn.”

Fans posting on forums, blogs and social networking sites had resulted in large amounts of slanderous, untrue, hateful comments and insults appearing in the Google search results for his name and businesses. 

This level of negative PR was immensely damaging to his business career, causing prospects to regain on arrangements and unnecessary delays to completion of existing deals.

Within a week of engaging with our team we had populated the top ten Google searches with positive, true content relating to the businessman and our team of experts managed to enforce the owners of the websites containing this user generated content to remove all the slanderous, untrue and negative comments.

Get in touch

If you require more information about your digital footprint, contact one of our team immediately for a confidential discussion OR alternatively you can organise to meet with us for a presentation of how we can help understand your digital footprint further.

Huxley Dunmire
St Mary’s House
London Road
Newbury
Berkshire
RG14 1LA

Telephone: 01635 40299
Email: info@crisis-management.co.uk